One More Night in Hollywood: Inside the 30th Anniversary GQ Men of the Year 2025
When Hailey Bieber strutted into the Chateau Marmont on Thursday night, all eyes followed. Which is not an unfamiliar dynamic when the Rhode rainmaker enters a room, even one populated almost exclusively by other famous people, as was the case as GQ’s 30th annual Men of the Year party got underway at an intimate dinner in the Chateau’s famed Room 64. The dinner included the night’s headliners: Bieber plus her fellow Men of the Year cover stars Stephen Colbert, Sydney Sweeney, Seth Rogen, SZA, Oscar Isaac, and Pusha T and Malice of Clipse.
Still, in this town, heads don’t usually whip around at warp speed for anyone. But you could feel the moment register for everyone at once when dusk fell over Sunset Boulevard and Bieber, dirty martini in hand, stepped out onto the penthouse terrace wearing a beaded black Gucci gown—custom-made for her by Demna, she said—with an open back that revealed a bedazzled G-string. Someone had clearly studied the invite: In a nod to 30 years of Men of the Year, the evening’s dress code was ’90s Hollywood Red Carpet. And Bieber was setting the bar stratospherically high with her homage to the polarizing Tom Ford–era Gucci thong that would have broken the internet (had social media existed) when it rocked the runway in 1996.
Another major event happened in 1996: the debut of GQ Men of the Year. The first edition of our annual celebration of the most influential figures in Hollywood, music, sports, and fashion came out that November (starring Mel Gibson, Jerry Seinfeld, and Michael Jordan), and three decades later we’re still honoring the figures who define the cultural moment.
Some things have changed: Ever since Jennifer Aniston graced the cover in 2005, Men of the Year hasn’t been only about men. And some things have not: When the MOTY issue is on its way to newsstands, we throw a rocking party to celebrate. This year’s bash, hosted by GQ global editorial director Will Welch, was presented by Johnnie Walker Blue Label, Lexus, Capital One, Eli Lilly and Company, and Ralph’s Club New York, with special thanks to the 1 Hotel West Hollywood.
The men of the hour also embraced the glam-meets-grunge energy of the naughty ’90s. It felt like the wormhole to that era opened a little bit wider when Stephen Colbert arrived in a leather jacket and polka-dot necktie. “I love it!” he said, gushing over a copy of the issue with photographer Tyrell Hampton, who shot Colbert—and everyone else in the Men of the Year portfolio—at the Chateau in September. “I still can’t believe we got you in the pool,” Hampton replied.
Seth Rogen—huddling by the bar with Oscar Isaac, Patrick Schwarzenegger, and his The Studio costar Chase Sui Wonders—leaned into an archetypical pre-Instagram aesthetic with a navy Prada blazer and blue jeans. Luckily, he didn’t revive his hairstyle from the decade, as Rogen admitted to red carpet co-hosts How Long Gone: “I had dreadlocks.”
Welch kicked the dinner off with a toast to the issue’s many collaborators. “This is actually Stephen’s 137th GQ cover,” he noted. “One more, and I get to keep it!” Colbert replied.
Soon, the dinner crowd piled into the elevators to head downstairs for the main event in the hotel that garnished its reputation as a scandalous society playground in—guess when?—the ’90s. Before Jake Lenderman (aka MJ Lenderman) packed the lobby for a wistful rendition of ’90s Counting Crows anthem “A Long December,” he admitted that he’d never played in front of so many famous people.
Noted Walton Goggins, who started haunting the Chateau halls in ’94 or so, “There is no place that holds the psyche, that holds the memories in Los Angeles like the Chateau Marmont. It belongs to the ages…. I have stayed in maybe 25 of these rooms, but I never checked in as a guest, ever, until a couple of years ago,” he added with a wink behind his dark Neo-esque shades.
Every lap of the party was like an exercise in pop culture Mad Libs. Hailey Bieber linked up with Kendall Jenner and Tyriq Withers near the caviar bar in the garden; Offset confabbed with fellow ATLien Young Thug; Noah Baumbach posted up at the bar with Alexander Skarsgaard; Amelia Gray squealed as she ran up on Gabbriette, Zack Bia, and Iris Law; Nettspend fanned out with Shaboozey and Alton Mason; Kun dominated the dance floor; Pusha T waded through a crowd of admirers (including Anderson .Paak and A$AP Ferg) to dap up André 3000, who was kicking it with a skater crowd of Tyshawn Jones and Evan Mock; the cast of I Love LA passed out shots to everyone in their exuberant orbit.
Ironically, it was Gen-Z who had the most romantic takes on the theme of the night. Bieber wasn’t the only one who nailed a vintage reference: Sweeney glittered in a crushed velvet gown from 1995 by Versace (Gianni, that is); not to be outdone, Quenlin Blackwell arrived in a red velvet Tom Ford–era Gucci tuxedo made famous by Gwyneth Paltrow before changing into a Spring 1996 Mugler suit to cohost the red carpet.
Tom Ford was the king of the ’90s runway, so it was fitting that current Tom Ford creative director (and 2025 GQ designer of the year) Haider Ackermann also ruled the evening. Ackermann held court in front of the DJ booth all night with a rotating cast of friends and admirers whom he dressed in his sensual eveningwear for the event, including Oscar Isaac, Sombr, Amelia Gray, Olivia Rodrigo, and Patrick Schwarzenegger, who flexed in his leather moto set, declaring, “I feel kind of like my dad, Terminator style.”
“It's not about dressing celebrities tonight,” Ackermann said. “There’s an elegance in everyone that I’m dressing, there’s a gesture, there's a swag. And they make it their own. That's what I love about it, because I hope I’m not dressing you, I hope that you feel just comfortable in my clothes and that you feel yourself.”
Ackermann was less concerned with nailing literal ’90s references. “Back in the ’90s I lost myself in the nightlife, so there's not much I remember,” he joked.
Around 10:00 p.m., Clipse gave the crowd a second wind it didn’t know it needed with a spirited performance of three singles from their Album of the Year Grammy-nominated project Let God Sort Em Out, with “F.I.C.O.” ringing off inside the Chateau the hardest. But even a top-of-his-game King Push can get starstruck in a room like that. “I met SZA’s mom and dad, and I did not know SZA's dad is from Richmond, Virginia!” Pusha said. “That was cool.”
Eventually, everyone tumbled outside into the garden, the Gen-Z River Phoenixes crowding by the bar as a quizzical John C. Reilly, black bowler cap perched on his head, looked on.
“Man,” he said, “I thought the theme was 1890s!”
Additional reporting by Frazier Tharpe.





































































































